Content Management

They say content is king on the Internet. Well, it is not just a saying. Content is king.

Consider the highest ranking sites on the Internet provide new content regularly; as needed content is added hourly or even faster.

You might think it is difficult to add new content on such a consistent basis. It used to be. In the days of static websites, if you wanted to add new content, it meant a call to your web site designer, and he would reluctantly add the new content when he got around too it. Those days are over.

onclickConnect uses Joomla and Wordpress content management systems (CMS) to make it easy to add content. How easy? If you can write and send and email, you will be able to add new content to your website.

Higher search engine rankings

Want to be on the first page of Google? (Imagine the increase in revenue.) It takes a lot to get there. But one of the ways is to add fresh content on a consistent basis. While Google's search ranking formula (i.e. algorithm) is a secret, it is well known that consistent publishing of relevant content is one of the ways to move to the top of the search rankings.

Content Management System (CMS)

The obvious question is what is a CMS? The inner workings are pretty technical. However, they are technical for one reason and that is to make it easy for a website owner to add and manage content. With just a little education, you can crank out new content. It is about the same as writing and sending an email.

Do your customers really want this content? Yes they do.

Today's customers resist and even ignore traditional push marketing such as direct mail and television advertising. That may sound like bad news, but it is not. How much money have you wasted on direct mail that was never open and "deposited" in the trash. Now your customers will search for you. The great news is you can be there when they need you. Give them the content they need and they will be return customers and even better, refer others to you.

Content creation

To some people the creation of such content may sound overwhelming. If you are too busy to write or don't feel comfortable with generating so much content, onclickConnect provides content creation services. Please let us know if you would to talk further.